Asafa didn’t know until 20 minutes before the race that he would run, but when he did, he delivered a stunning performance to win the 100-meter sprint at Olympic Park in Melbourne yesterday!   Here’s the story…   Prior to leaving for Australia, Asafa Powell – Nutrilite-sponsored athlete & ...

Asafa Powell, World Record Holder for the 100-meter sprint, was the official starter this weekend for the Avia OC Marathon Presented by Nutrilite. While he was in Irvine, California for the event, he was interviewed by Larry Eder of American Track and Field. You can read the interview on Larry's blog at: ...

Update on the IAAF World Athlete of the Year Awards: Sprinter Tyson Gay and middle-distance runner Meseret Defar won the World Athlete of the Year titles at the IAAF awards ceremony that took place in Monte Carlo. Gay won the 100 and 200-meter sprints at the world championships in Osaka, Japan, and was part of the victorious 400-meter ...

A new article on Nutrilite-sponsored athlete Asafa Powell was just posted on the IAAF website today: Powell Will Focus On Own Race Not Opponents To Take Home Beijing Gold. You can read the article at: http://www.iaaf.org/OLY08/news/Kind=2/newsId=42198.html A couple of cool quotes from Asafa in the article: -- "It's a real big year ...

Nike just recently introduced its new campaign, “Quick is Deadly.” It’s an integrated marketing campaign for the Nike ZOOM footwear line, including print, broadcast, and digital advertising and PR. Nike’s story behind the footwear is that it’s designed for athletes who demand a lower and more responsive cushioning ...

Happy Monday to y'all! So, I started off my morning by flipping through the September 2007 issue of Track & Field News magazine. I was pleasantly surprised to find that all four of our Nutrilite-sponsored athletes are featured with photographs in this month's issue! A little tour of the publication: pg. 37 - Jenn ...

If you haven't already picked up a copy, you may want to check out today's issue of USA Today. Asafa is featured in Section C on page 17! There's a great picture of his world-record run, with the caption "Run of his life." Asafa, who just broke the world-record in the 100-meter sprint with a time of 9.74 seconds, says in ...

So, this is by far the biggest news I’ve been able to blog about since the Team Nutrilite blog launched. Today, Nutrilite-sponsored athlete Asafa Powell smashed his world record in the 100-meter sprint, running it in 9.74 seconds at the Rieti Grand Prix!He lowered his current world record by 0.03 seconds, having run the 100-meter sprint in ...