In a meeting yesterday someone suggested that we start using Twitter more as a company. I explained that I still wasn't sure what the application would be. For instance, who is interested in me (as an example) that much that they would want to know where I'm at and what I'm doing at all times of the day (and night!). If I ...

I was reading an article yesterday in the Wall Street Journal about Heather Armstrong, a blogger mom who has one of the top parenting blogs online.  Well, maybe not a parenting blog per se. A blog she writes, as a parent. I think her blog's success is more a tribute to her entertaining writing style than her sound ...

Another day comes to an end in Prague and this one was quite rewarding actually. I will be the first to admit that I was very uncertain about unleashing on my communications peers from around the world a panel of IBO bloggers who have varied histories of critique. The PR and External Affairs had asked for a session so they could learn more about ...

When I went to Loyalist College in Canada back in the 1980s, it was to study Print Journalism.  We learned how to be two-way journalists (print and photo) and to do layout and more ... basically everything you'd need to know to do community journalism.  After I left Loyalist I went on to receive my B.A. from Calvin College here in ...

It's great to finally have Lynn here in the Zone with her Beta Mom blog.  She doesn't give herself enough credit to be an Alpha Mom, but that's what makes her so great -- humbleness and self deprecation.  Kinda like Kathy Griffin whose cable show "My Life on the D-List" makes fun of the fact that she's not an ...

  Happy Birthday O'zoners, and congratulations on a great first year!  I just read David Prescott's musings in Code Review and have to agree, it does seem like much longer than a year for the Opportunity Zone.  Well, for me that's especially true since I've been doing the RealQuixtarBlog since April of 2004.  I ...

It's amazing to me that some companies still don't understand that blogs and social media are a force to be reckoned with ... that there's power in the collective opinion of the masses connected only by their web access and their common interests. Someone shared with me an article about Target's PR comments to a blogger complaining ...

Do you have a Google alert set up for your name? I do. No, it's not vanity (well, maybe a little). But if my name does appear in another blog or in a news piece, it's work-related and I want to see what others are saying about me, just like I want to know what others are saying about Quixtar or Amway. Anyway, my name popped up in a blog ...

Today we say farewell to our beauty editor here at Quixtar.  Tonya resigned to pursue personal interests, and we wish her well in her new endeavors.  We're happy that she will continue to lend her talents to us from time to time as a contractor, including some ongoing work in support of the Artistry essentials launch. Of course, ...

No, I'm not jumping the gun and skipping all of fall to go straight to winter. Actually, it's been in the 80s all this week, so snow and sleet are the last things on our minds here in Michigan. Actually, I'm posting about the "snowball" mic that ended up on my desk the other day. Beth ordered one for me (and one for herself) ...