I will do another blog post later wrapping up more of the Rock The Digital World conference I went to this week, but I wanted to do a quick post linking to a viral video from Coors. Whether or not you drink beer, you can appreciate the humor of the video and the basic (and oft repeated) message: the new Coors cans with a vented opening always ...

I'm in NYC for a conference for clients of Avenue A/Razorfish this week. Avenue A/Razorfish is helping design the global Amway web experience. I expected the conference -- Rocking the Digital World -- to be a little more technology focused and have been pleasantly surprised that it really has focused on the end, not the ...

In a meeting yesterday someone suggested that we start using Twitter more as a company. I explained that I still wasn't sure what the application would be. For instance, who is interested in me (as an example) that much that they would want to know where I'm at and what I'm doing at all times of the day (and night!). If I ...

I was reading an article yesterday in the Wall Street Journal about Heather Armstrong, a blogger mom who has one of the top parenting blogs online.  Well, maybe not a parenting blog per se. A blog she writes, as a parent. I think her blog's success is more a tribute to her entertaining writing style than her sound ...

Sigh. I guess I'm a sucker for new(er) Social Media apps. A few weeks ago I created a profile at LinkedIn and did a little scouting to see who I knew.  I didn't spend too much time with it, but found a few people I knew and invited them to be "connections" (unlike Facebook's terminology "friends").  If ...

  Happy Birthday O'zoners, and congratulations on a great first year!  I just read David Prescott's musings in Code Review and have to agree, it does seem like much longer than a year for the Opportunity Zone.  Well, for me that's especially true since I've been doing the RealQuixtarBlog since April of 2004.  I ...

Ok, I've become a little addicted to Facebook. Well, I'm not too obsessed but I do pull up my profile daily and try to do at least something to generate some activity a couple times a week. For instance, yesterday I created a group site for all people with the surname Luymes.  There aren't that many of us, and I ...

A few weeks ago I created a Facebook profile as part of my research into social media and potential uses for this business. It was pretty simple and really only took a few minutes.  I immediately was part of the "Grand Rapids" network based on my residency, and invited a few Quixtar friends to by my Facebook friends.  I ...

Just a quick post today, but, I've been doing a lot of thinking this week about what community means to IBOs.  Amway/Quixtar is, in a way, an originator of work-of-mouth marketing and social networking, and now online versions of that are so popular it's changing the way people operate in the offline world.  So my question is, do ...