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  • Success From Home -- A Tool for You!

    Success From Home magazine is now on newsstands and now available through Quixtar.  On newsstands you can pay $5.95 for a single issue and determine if it's something you want to use.  From Quixtar you can get 10-packs for $36.60, which is at-cost pricing. Why a 10-pack? This is not meant as a vanity piece for IBOs to be affirmed ...
    Posted to The SuperDu Blog (Weblog) by Kia on November 2, 2007
  • Opportunity Zone in DSN Article

    Check out the most recent issue of Direct Selling News for an article (Social Media: Word of Mouth in the Digital Age) that features the Opportunity Zone, based on interviews of Beth Dornan and myself. Of course, I think it's wonderful because we're in it, but it does a good job of outlining what our experience has been this year ...
    Posted to The SuperDu Blog (Weblog) by Kia on October 31, 2007
  • WOMMA, Ratings, and Beauty Tipsy

    Greetings from N'awlins.  It's been a fascinating couple of days, and we're not done yet!  But, whew, my presentation is done and it went very well. Now I can focus on learnings. Right now I'm sitting in on a fascinating presentation about LEGO's approach to adaptive blogs. The Lego blogs seek to spur collaboration ...
    Posted to The SuperDu Blog (Weblog) by Kia on April 18, 2007
  • Big Easy Blogging

    So, here I am sitting on the floor in a breakout room listening to a presentation about social media support for Jeep.  Interesting stuff. Earlier heard from one of Ice.com founders about their upcoming IceTV channel at YouTube. Looks like it should be fun.  As was the presentation on DumpCupid.com.  Makes me wanna do a ...
    Posted to The SuperDu Blog (Weblog) by Kia on April 17, 2007
  • Getting Naked

    As I've mentioned in earlier posts, I'm headed to New Orleans for most of next week to attend the Word Of Mouth Marketing Association's WOMBAT 3 conference, where I'll be speaking about reputation management.  I know, I know.  What reputation?  Well, the truth of the matter is that every company and organization and ...
    Posted to The SuperDu Blog (Weblog) by Kia on April 13, 2007
  • P&G and Social Networking

    Ugg.  We're about to launch a zone where IBOs and their customers and the general public can come in, see what people have to say, drop a comment here and there, and generally be a part of the dialog about the Quixtar business opportunity and all it entails.  Yesterday I read a Wall Street Journal article about P&G's ...
    Posted to The SuperDu Blog (Weblog) by Kia on January 9, 2007
  • What People Think

    Does the Web accurately reflect what people think about a topic?  I think in the case of our business, it is a little negatively skewed.  By that, I don't mean to say what's on the Web isn't what some people think.  I just don't think it accurately reflects what our overall reputation is.  In other words, I ...
    Posted to The SuperDu Blog (Weblog) by Kia on December 18, 2006
  • Word Of Mouth

    As I mentioned last week, I recently attended a Word Of Mouth Marketing Association conference in San Francisco, called WOMBAT2.  Desipite the somewhat silly name (short for Word of Mouth Basic Training), it was a rich conference in terms of content.  Preeminent corporate blogger Robert Scoble and his Naked Conversations co-author Shel ...
    Posted to The SuperDu Blog (Weblog) by Kia on July 7, 2006
  • Quixtar? MLM? H&B? WOM?

    Lots of people have tried to describe Quixtar's business model in lots of different ways. For some reason, the final explanation always seems to be lacking because this business is so multi-faceted.  There's a lot of different ways to look at this elephant.  Like the blind men who feel different parts of the pachyderm and ...
    Posted to The SuperDu Blog (Weblog) by Kia on June 29, 2006