Something in the way she looks, something in the way he lingers in my mind, something in the way she makes me feel. I am drawn to them. I long to have them in my life. I crave their presence. Bet you think I'm talking about friends or celebrities or co-workers. But I'm not. I am thinking about the personality of grands--and the personas ...

Reading is a way to learn new skills, inspire ideas, broaden your perspective. I read to become a better writer, a better businessperson, a stronger leader, a better person. My favorite business books are not just about sales and marketing. They're about leading, about teaming, about design, about writing, about blogging, about creativity, ...

Have you read BrandSimple by Allen P. Adamson? One of our frequent bloggers at Opportunity Zone recommended the book to me and I'd like to pass the recommendation along. Word of mouth, or should I say word of blog?  First, it's engaging and easy to read. Second, it's the simple truth on how to build a brand idea, brand ...